05 June 2012

Hobbit Premiere Date Announced

At long last, the premiere date for the first of two multi-million dollar Hobbit films, The Hobbit: An Unexpected Journey, has been announced. On November 28, the world premiere will be held at The Embassy theatre in Wellington. It is hoped, according to a spokesman for the film, that the principal cast for the first film – among them Sir Ian McKellen, Andy Serkis, and lead Martin Freeman – will be in attendance.

The event will be similar in scale to the Lord of the Rings: the Return of the King world premiere (held in 2003) and will include a street parade as well as public entertainment. The Wellington City Council has set aside $1.15 million for the premiere.

"We're very proud that The Hobbit was made in Wellington and we'll have a celebration to remember, said Mayor Celia Wade-Brown.

While it is unclear how The Hobbit films will impact Wellington on an economic level, Prime Minister John Key believes the premiere will be extremely beneficial; the Return of the King premiere contributed about $9.5 million in new spending to the city’s economy. Thousands of fans are already expected to come to Wellington for the premiere, which will greatly impact the city’s hotels and restaurants.   

"We cannot think of a more perfect way to send The Hobbit off into the world than to celebrate with a huge party here in Wellington, where the journey began,” said director Sir Peter Jackson.

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